[PhD Nutrition] Smart Bar

PhD didn’t want the 'Smart Bar' bar crammed full with artificial sweeteners. (v)
PhD wanted a natural and healthy carbohydrate source that rated low on the glycemic index in their Smart Bar.
PhD wanted the bar to contain healthy nutrients in the 'Smart Bar' not usually seen in a sports bar. (v)
PhD wanted a nutrition bar with Whey Protein and Micellar Casein for slow, steady release of amino acids throughout the day in their 'Smart Bar'. (v)
PhD insisted that no nutrition bar in our range would contain hydrogenated fats or gelatine. (v)

Balance and necessity - The PhD Smart Bar
Athletes need balance in our daily diet. Excessively low in any nutrient and you are essentially missing out on all the benefits that each nutrient can supply to the diet.
Smart Bar™, provides the ultimate, healthy bite-size, dual-action protein bar, which serves as either:

A pre-workout snack with just the right amount of protein and carbohydrates to ensure a productive workout.
A snack between meals to ensure protein levels are maintained and constant throughout the day
A late night snack complete with dual-acting protein sources and naturally-occurring fibre to ensure a slow and steady release of amino acids.
An ideal mini-meal whilst on the road or throughout your regular day.
Smart Bar™ is part of the PhD Nutrition Mass and Strength range and can be used successfully with all other PhD products.

Just a few benefits of the ingredients within in Smart Bar™!

- Whey Protein may help boost energy levels and assist with muscle growth (in the Smart Bar)
- Whey Protein is a natural source of Leucine, a Branched Chain Amino Acid that plays a vital part in muscle protein synthesis. (1)
- Added dietary protein, offered by the PhD Smart Bar, may help provide satiety, potentially aiding weight-loss and helping to avoid snacking.
- Smart Bar™ is rich in Branched Chain Amino Acids (BCAA’s) from 3 protein sources (Whey Protein, Micellar Casein and Soy protein)
- Whey Protein is also rich in cysteine, a precursor to the potent antioxidant Glutathione, in healthy doses in the PhD Smart Bar.
- Whey Protein Concentrate contains naturally-occurring components that play a large role in maintaining gut and intestinal health. Three pre-biotic components of Whey Protein (Glycomacropeptide-GMP, Lactoferrin-LF and Calcium) all have potential to act as friendly bacteria within the colon and ensure optimum health. (2)
- Whey Protein in the Smart Bar can help bolster the immune system and ensure optimum well-being.
- Smart Bar™ contains Micellar Casein which is a very slow-release protein, shown to be efficient at releasing amino acids into the bloodstream over a long period of time.
- Soy Protein compares extremely favourably to Whey Protein on many fronts. One study showed that supplementing with a nutritional bar containing Soy Protein favourably increased antioxidant status post-exercise, in fact more so that a bar containing Whey Protein only. (3)
- Recent experimental and epidemiological studies have provided convincing evidence for a variety of health benefits derived from the consumption of Soy Protein and soy food products contained within the Smart Bar.

SMART BAR by PhD References
J Nutr 131 856s-860s, 2001
Naidu AS, Bidlack WR, Clemens RA. Probiotic spectra of lactic acid bacteria (LAB). CRit Rev Food Sci Nutr. 1999; 38(1):13-126
Nut J.2004 Dec, 8:3:22. Soy versus whey protein bars: effects on exercise training impact on lean body mass and antioxidant status.
Natural Fruit juice, PhD Smart Protein blend (Whey Protein Concentrate, Soy Protein Concentrate, Soy Crispies, micellar casein) Milk Chocolate Flavour Coating (15%) (Sugar, Vegetable fat, Cocoa Powder, Milk Solids, Lecithin), Flavouring, Sodium.

There aren’t many 50G bars on the market, why did PhD create Smart bar™
PhD Smart Bar Answer: It’s simple really, PhD believe that protein and nutritional bars should really be on the market as a snack, an “in-between” meal for everyone to enjoy. PhD felt that the traditional 80-100G bar was too big for most people and far too expensive as well. At a retail price of 99pence, the Smart bar™ can be used by everyone looking for a very healthy, protein and carb snack, which should be everyone.

The Smart bar™ is radically different in terms of ingredients to every other nutrition bar on the marketplace, why is this?
PhD Smart Bar Answer: PhD carried out extensive research into what modern consumers demanded from a nutritional bar and designed the Smart bar™ around these needs. We found that consumers were tired of buying a protein bar high in protein, seemingly low in carbs only to discover on closer inspection that the bar contained extras such as Polyols, hydrogenated fat, corn syrups and was crammed full of gelatine. Being an athlete implies an image of supreme health. Many protein bars in our opinion are not healthy. Sure they look high in protein, low in carbs, but on closer inspection, contain many ingredients detrimental to quality nutritional intake. Smart bar™ contains quality protein and 85% of the carbohydrate content comes from natural fruit juice (A low GI carb source). Smart bar also contains:

No artificial sweeteners in Smart Bar
No gelatine (a big plus) in Smart Bar
No hydrogenated fats in Smart Bar
No corn syrups in Smart Bar

What about the taste and texture of the bar?
Phd Smart Bar Answer: The smart bar™ tastes great. It consists of a fantastic Toffee & caramel crunch texture with protein crispy bit throughout the bar. The majority of consumers who taste the Smart bar™ love the flavour and texture.

Supplement Information PhD Smart Bar Protein Bar